| MKTG 3307 | Principles Of Marketing |
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| MKTG 3309 | Foundations of Marketing |
MKTG 3309 Foundations of Marketing (3-0). An elective course in marketing designed to expand the choice for students who may desire to pursue an emphasis in the marketing area within the business administration program. |
| MKTG 3317 | Promotion |
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| MKTG 3318 | Consumer Behavior |
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| MKTG 4310 | CT :Strategic Marketing |
MKTG 4310 (3-0). An elective marketing course designed to expand students? basic knowledge and skills beyond the Principles of Marketing course. The course will focus on readings and discussions addressing current topics in consumer marketing. May be repeated for credit when course topic changes. |
| MKTG 4349 | Marketing Communications |
An elective marketing course intended for students interested in expanding their marketing knowledge and skills beyond Principles of Marketing. Explores changes in technology, buyer behavior, economic cycles and industry performance that impact the ways in which organizations communicate with target markets. Prerequisite: MKTG 3307 |
| MKTG 5305 | Seminar In Marketing |
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| MKTG 5306 | Brand Management |
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