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MKTR 4310

MKTR 4310 (3-0). An elective marketing course designed to expand students? basic knowledge and skills beyond the Principles of Marketing course. The course will focus on readings and discussions addressing current topics in consumer marketing. May be repeated for credit when course topic changes. Equivalent courses: MKTG 4310 (through Summer 2022).


Spring 2024


Current Topics: Sales Mgmt.   Section W01   Edison Moura
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 | Student Evaluation


Fall 2023


CT in Mktg: Services Marketing   Section W01   Edison Moura


Summer 2023


CT in MKTG: Strtegic Marketing   Section 1W1   Edison Moura


Fall 2022


CT: History of Marketing Innov   Section W01   Thomas Matula
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 | Student Evaluation