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MKTA 3307

MKTA 3307 Principles of Marketing (3-0). Studies the place of marketing in our economic structure; the present marketing structures and the formulation by management of marketing policies and procedures aimed at satisfying consumer needs. Equivalent courses: MKT 3370 (through Summer 2021), MKT/MKTG 3307 (through Summer 2022).


Spring 2024


Principles of Marketing   Section W01   William Green


Spring 2023


Principles of Marketing   Section W01   William Green